PORTFOLIO

MY PROJECTS

Since the time I am working in my job, I collected a lot of experience in different agencies, clients and cases. I picked some of my projects to give you an overview about what I do and what my experiences are.

If you are interested in keeping my portfolio, or you need the informations in german, you can also download my PDF-Portfolio here.

DOWNLOAD PDF-PORTFOLIO (GERMAN)

VILLEROY & BOCH

In my last job I was working in the team for Villeroy & Boch tableware. We worked on classical printadvertising, literature and packagings, store- and fairconcepts, as well as on digital concepts, keyvisuals, corporate identity projects or shootingconcepts and -execution.

• Classical print and corporate identity projects

• Keyvisuals, concept and storytelling

• Shootingconcepts and -execution

ROLE

Junior Art Director

CLIENT

Villeroy&Boch

PLATFORMS

All

BOOK: OVERLAP, WEB & TYPOGRAPHY

After our bachelor graduation work, which had a comparable theme, we wrote a book about Web&Typography. The book is a lead-in for everybody who wants to know more about which font to use in the web and some technical backgrounds about webtypography. The book is still available at niggli.ch/en/overlap-831.html

• Scientific written lead-in book about webtypography

• Basic technical backgrounds about webtypography

• Historic know-how about webtypography

ROLE

Author and Literature Design

together with Jana Kemmer

CLIENT

All Readers (published by Niggli)

PLATFORMS

Book

VW VOLKSWAGEN

At Grabarz & Partner I was working in the literature team for VW's commercial vehicles. Daily Jobs were ranged from expanding existing catalogues, developing new editorialdesigns for new catalogues as well as developing new shootingconcepts, image editing and classical print advertising.

• Editorialdesign

• Printadvertising

• Shootingconcepts and image editing

ROLE

Graphicdesigner

CLIENT

VW, commercial vehicles

PLATFORMS

Editorialdesign and Printadvertising

BUDNI

One of the clients I worked on at neuesaushamburg was Budni. We developed classical printadvertising, editorialdesign as well as packagingdesigns and storeconcepts.

• Printadvertising, editorialdesign

• Packagingdesign

• Storeconcepts

ROLE

Graphicdesigner

CLIENT

Budni

PLATFORMS

Printadvertising, Editorialdesign, Storeconcepts, Packagingdesign

CLEVER SNACK, SCHWARTAU

When I was working at weigertpirouzwolf, we were working on a campaign to promote a new product from Schwartau. We developed a whole marketingconcept with packagingdesign, print-, onlineadvertising, social media campaigning and InStore concepts. Sadly the campaign never came to life.

• Campaign

• Printadvertising and social media campaign

• Packagingdesign and InStore concepts

ROLE

Junior Art Director

CLIENT

Schwartau, Clever Snack

PLATFORMS

Printadvertising, Onlineadvertising, SocialMedia campaigning, Packagingdesign, Instore concepts

EUROMASTER

Euromaster was my main client I was working on together with my Art Director when I was working at weigertpirouzwolf. We were in charge of every kind of jobs for this client. We developed printcampaigns, classical advertisings, editorialdesign, InStore concepts, as well as social media and guerilla marketing ideas.

• Printcampaigning, -advertising, editorialdesign

• InStore concepts

• Social media, guerilla marketing

ROLE

Junior Art Director

CLIENT

Euromaster

PLATFORMS

Printadvertising, Onlineadvertising, Social Media, Editorialdesign, InStore concepts, Guerilla marketing

DODENHOF

Dodenhof which also calls itself "the biggest shopping mall in the north" was one of my clients I was working on at neuesaushamburg. The agency developed a whole new style identity for the shopping malls advertising and appearance. We worked on printadvertisings as well as literature and logodesign for the mall-intern pop-up store with different themes.

• New Style Identity

• Printdesign and -advertising

• Logodesign

ROLE

Graphicdesigner

CLIENT

Dodenhof

PLATFORMS

Printdesign and -advertising, Style identity, Literature, Logodesign

BROT & BRÖTCHEN

The bakery chain got a new logo and identity from D-Norm where I did my trainee semester while studying. I was responsible for developing a InStore wall illustration which shows the special process of baking they use. We also designed classical printadvertising in the new style identity.

• InStore wall illustration

• InStore concept

• Printadvertising

ROLE

Graphicdesign Trainee

CLIENT

Brot & Brötchen

PLATFORMS

InStore concept and illustration,

Printadvertising

HOBBERSDORFER MÜHLE/STRÖH

The Hobbersdorfer mill has different kind of brands. Except from flours they also sell different kind of products for horses under the brand Ryders Partner. While I was working at neuesaushamburg we developed a packaging design for all of Ryders Partners products and I developed a multifunktional packaging concept for the different flours of the mill.

• Packagingdesign

• Printadvertising

ROLE

Graphicdesigner

CLIENT

Hobbersdorfer Mühle/Ströh

PLATFORMS

iOS Phone & Tablet

Android Phone & Tablet

FORMAT

Format is a magazin which is written and designed by students from the HfG Schwäbisch Gmünd. In 2013 I wrote an article and helped to design the magazine and develop the content and thematical concept of the magazin. At this time the University had a radical change due to moving the building for a while.

• Article writing

• Editorialdesign

• Thematical concept development

ROLE

Writer, Designer and Conceptionist

CLIENT

Format, Studentmagazine

PLATFORMS

iOS Phone & Tablet

Android Phone & Tablet

MELAHN

Melahn is a catalogue for motorsport articles. While my practice semester at D-Norm we were working together with another agency on the editorialdesign and style development from the 2013 catalogue.

• Editorialdesign

• Image editing

ROLE

Graphicdesign Trainee

CLIENT

Melahn

PLATFORMS

Catalogue Editorialdesign

CD COVER - AANDRA "ORIGIN"

Artwork and Layoutdesign of the CD Cover from Aandras album "Origin" which I designed during my practice semester at D-Norm.

• Artwork

• CD Cover Layoutdesign, Packagingdesign

ROLE

Graphicdesign Trainee

CLIENT

Aandra (Singer)

PLATFORMS

CD Cover

WEBDESIGN

Some Webseite concepts and layouts I was working on during working at D-Norm and in private projects.

• Webdesign

• Websiteconcept

• Implementation

ROLE

Graphicdesign Trainee & private Project

CLIENT

Various

PLATFORMS

Webdesign

BACHELORTHESIS

For my bachelorthesis I developed together with Jana Kemmer a cyclical upcoming magazine about Webtypography. We also worked on a Website which supports the magazine with articles, blogposts, and theoretical test for how to use different fonts in the Web. At this time there were not a lot information material or books about new developments and changes in how and which font are good to use for websites and technical products in general.

• Magazine, Editorialdesign

• Scientific writing

• Webdesign

• Typography analysation

• Programming and Fontsetting

ROLE

Bachelorthesis, Graduationproject

CLIENT

HfG Schwäbisch Gmünd

PLATFORMS

Magazine, Editorialdesign, Websiteconcept and -design, Scientific writing, Programming